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5 social posts that actually bring customers through the door

Skip the generic quotes. These post types build trust and get people visiting.

A phone capturing bakery content for social media

1. Behind the scenes — show the people and the craft. 2. Before & after — proof beats promises. 3. Customer shout-outs — social proof in their own words.

4. Local tie-ins — events, teams, neighbouring businesses. 5. A clear offer with a deadline.

Post consistently, reply to every comment, and always tell people what to do next.

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